Generate chart descriptions on the Reach and devices page

You can now take advantage of AI chart summaries on Reach and devices overview to help you quickly understand trends and events affecting your metrics.

Play Points is now open to all games on Play

All games on Play can now join the Play Points program. Play Points can boost your app's engagement, and expand your reach to a wider audience. You can create Play Points promotions that users can exchange for points, and enjoy promotions for your game that are fully funded by Google.

Understand the full value you get from participating in Play Points

We've revamped the Play Points page in Play Console to help you better understand the value you get from participating in the Play Points program. You can now see detailed performance metrics for your developer-created promotions, and Google-funded promotions - including direct and post-promotion results.

Automatically translate your app strings using Gemini models

You can now automatically translate your app strings in Play Console using Gemini models, at no cost. New app bundles are automatically translated into the languages you select. You can preview and make edits before applying translations, and you can turn off at any time.

Improved Promotional Content submission flow and multi-country scheduling

The submission process is now faster and more intuitive. Save progress, make easy edits, and use the new multi-country scheduling feature to start events at different times for specific groups of countries.

Generate descriptions of charts with Gemini

Use Gemini on the Statistics page to generate chart descriptions to help understand trends and events that might be affecting your metrics. If you use a screen reader, this means you have access to reporting in a way you haven't had before.

Get a snapshot of your app's growth and suggestions for improvement on the Grow users overview page

Use this overview page to quickly understand your app's performance across the entire user acquisition and engagement lifecycle. The page also provides a prioritized list of actions you can take to grow your app and improve your KPIs.

View all key metrics on the App statistics tab

We've simplified the Statistics page to make it easier to find all your key metrics in one place. You can now access all metrics, including normalized ratios like DAU/MAU and User loss change, from the dropdown menu on the App statistics tab.

This saves you from having to switch between tabs to get a complete picture of your app's performance. The Compare to peers tab remains your destination for viewing peer benchmark data for these metrics.

App version dimension for Engagement metrics now available

You can now see which versions of your app are being used by selecting the new App version dimension as a breakdown or filter for your Engagement metrics, like DAU and MAU, on the Statistics page.

We've updated engagement metrics to more accurately reflect your userbase and expanded access to engagement data

Engagement metrics now more accurately compensate for users who have opted out of data-sharing. You may see a change in your Daily Active Users (DAU), Monthly Active Users (MAU), and other metrics that rely on that data starting on April 22, 2025. Plus, more apps will now have access to engagement metrics.

Test deep links with an embedded emulator in Play Console

You can now test your deep links using an emulator directly embedded within the Deep links page in Play Console. This allows you to instantly verify your configuration without leaving Play Console or needing a separate device. Streamline your testing workflow and ensure your deep links work as expected, all from one place.

App bundle explorer has moved to the Latest releases and bundles page

Details about your app bundles can now be found on the Latest releases and bundles page. You can inspect app versions, download assets, and get insights into what Play generates for delivery.

App signing has moved to App integrity

App signing can now be found under App integrity in the Play Console navigation. Play's integrity and signing services help you to ensure that users experience your apps and games in the way you intend.

Monitor key metrics and reviews for your app and get recommended actions on the Monitor and improve overview page

Use the new Monitor and improve overview page to easily monitor key metrics for your app, stay up to date with any policy issues, and get an overview of your latest ratings and reviews.

The page also shows a prioritised list of recommended actions you can take to improve the performance and technical quality of your app.

Quickly understand the performance of your latest releases and get recommended actions on the Test and release overview page

Use the new Test and release overview page to quickly understand your app status, and the performance of your latest production and open testing releases - including comparing their performance against your previous releases.

The page also shows Play Console tools that you can use to thoroughly test your app, and a prioritised list of recommended actions that you should take before your next release.

Detect repeat abuse, even after device reset

We've added a new feature in the Play Integrity API that can help protect your app and users. Device recall, now available in public beta, lets you store and recall limited data associated with devices where there's evidence of abuse.

Include animations in promotional content to help increase engagement

You can now add an optional animated asset to promotional content events, which can help your app reach a wider audience.

Inbox messages have moved to the notification centre

We've made improvements to notifications in Play Console to help you stay on top of your account and apps. You can now find important updates about your account and apps in the notification centre, in the top-right hand corner of any Play Console page.

Notifications about the same issue for multiple apps are now grouped together, to reduce the number of notifications you receive.

We've updated how pre-registrations are counted

We've updated the way pre-registrations are counted to only include active pre-registered devices. Previously, this included devices that became inactive, or pre-registered multiple times.

New metrics for monitoring engagement with your store listings

We’ve added new metrics to help you monitor and analyse pre-registrations, acquisitions and opens coming from your store listings.

See the impact of featuring on your promotional content

We've added more details to the Promotional content page to show the impact of featured events that you've run, as well as any remaining featuring requests you have for the current quarter.

Keep team members who don't have a Play Console account informed about your apps

You can now add additional email recipients to keep team members who don't have a Play Console account informed about your apps. You can customize the emails you'd like them to receive.

Showcase your game with YouTube videos on Google Play

Add YouTube channels or playlists to showcase your game's features, gameplay, and updates on the games tab and your store listing. This fresh content helps to re-engage users, encouraging them to open or re-install your app.

To qualify, games must meet our eligibility criteria.

Improving visibility into memory performance

We've launched a new metric on Android Vitals to help identify when your app is killed due to devices having low-memory. These low-memory-kills (LMKs) are perceived by users similar to crashes and can affect the perception of quality of your app.

Create custom audiences using email lists

You can now create custom audiences for promotional content by uploading a list of email addresses, instead of integrating with the Play Grouping API.

Introducing the new app dashboard, catered to your developer journeys

The new app dashboard shows a high-level view of the performance of your app across your core developer journeys. This enables you to compare your latest release performance against your app’s overall performance, check in on your app's engagement, quickly identify issues with your app, and view your latest revenue trends - all in one place.

Create promotional content events for lapsed and churned users

You can now choose lapsed and churned users as your target audience for promotional content events. Lapsed and churned users are users who uninstalled your app, or haven’t opened it in the last 28 days. Events which target specific user groups typically have higher conversion rates.

New non-fatal memory errors in Crashes and ANRs

To help you prioritize fixes and debug stability issues, we will now show you non-fatal memory errors in Crashes and ANRs. These are memory corruption issues that don't immediately cause your app to crash, but can lead to unexpected behavior or crashes later on. They also don’t affect your crash rate or vitals bad behavior thresholds.

Show your promotional content events to inactive users

You can now choose 'Inactive users' as your target audience for promotional content events. Inactive users are users who uninstalled your app, or haven't used your app in the last 28 days.

Add deep links to promotional content events

You can now add deep links to promotional content events to send users to a specific place in your app.

This helps to reduce friction in your users' journeys, and helps to get them to the right place in your app with a single tap. You can also embed identifiers in deep links to help pinpoint the campaigns that are driving installs and engagement.

Generate crash insights with Gemini

Use Gemini on the Crashes and ANRs page to help you understand and debug issues

New insights into app quality issues and recommendations in the quality panel

Find new insights and recommendations on the Android vitals, Crashes and ANRs and Release dashboard on Production track pages, to help you prioritize quality issues.

App compatibility issues, bad behaviors, and some UX recommendations are shown. We'll continue to detect and surface more quality issues and provide more recommendations in the coming year.

Test Play Integrity API error codes in addition to other responses

Provide a list of email addresses or Google Groups to get started

The new Play Console app is now available on Android and iOS

Download the Play Console app to manage your app on-the-go, monitor metrics, review orders, reply to reviews, and more.

Manage your store listings and track their performance in one place

We've brought your default store listing (previously called your main store listing) and your custom store listings together to help you manage them more easily, and compare their performance

Patch deep links without updating your app

You can now add, turn off, and fix issues with deep links in Play Console without publishing a new version of your app, to give you greater control and flexibility

New filters and CSV downloads for Play Points reports

You can now filter your Play Points performance reports by promotion type, promotion ID, and country to dig deeper into your performance. You can also download reports as CSV files to integrate with your own internal analytics, as well as to keep data and insights for longer than 6 months.

Create custom store listings to target users who search for specific keywords

You can now create custom store listings to target users who find your app using specific keywords on Google Play. Go to Store listings for recommended keywords and help with drafting custom store listings using Gemini.

Updated Google Play size limits

Keeping your app’s size optimized is important - it’s an aspect of technical quality that can impact your install success and uninstall metrics. To support apps and games that do need to be larger, we’ve increased the maximum app size to 4 GB for install-time delivery and modules, with an additional 4 GB for post-install asset packs. We've also streamlined other size limits.

Customize your store listing for users who visit from integrity protection dialogs

You can now create custom store listings to customize your store listing assets for users who visit your store listing from an integrity protection remediation dialog - whether it’s an Integrity API remediation dialog, or from Play’s automatic protection

App access risk beta now available in the Play Integrity API

App access risk, now in public beta, tells your app if there are other apps running that could be used to capture the screen, display overlays, or control the device. Once enabled, the environmentDetails field in the Play Integrity API payload will contain the new app access risk verdict. Your app's backend server can then decide how to act based on your risk tolerance.

Recent device activity now available in the Play Integrity API

You can now opt-in to receive recent device activity via the Play Integrity API, which tells you how many times your app requested an integrity token on a specific device in the last hour. You can use recent device activity to protect your app against unexpected, hyperactive devices that could be an indication of an active attack.

Detect app issues early with pre-review checks

Pre-review checks now help you to identify potential problems with your app changes before you send them for review, to give you early visibility of any issues. Pre-review checks can help you to avoid common issues that may result in your changes being rejected.

Discard unwanted releases before sending for review

To give you more control over your releases and to streamline your publishing process, you can now discard releases that have not yet been sent for review, on the Release summary page

Build better, safer SDKs with Google Play SDK Console

Google Play SDK Console is now generally available to SDK developers. If you own an SDK that is used by Play apps, you can now claim it in SDK Console now. SDK Console helps to improve the performance, quality, and security of your SDKs with unique insights, crash reporting, and the ability to communicate directly with app developers.

Test your Play Billing Library integration with the new Play Billing Lab

Test billing features, integrate faster, and launch with higher confidence using our new Play Billing Lab app on Android

Integrity API report now includes standard requests and API error codes

You can now see data for standard requests as well as classic requests in your Integrity API report. Additionally, the report now includes the volume of different API error codes received by your app.

Track the performance of your Play Points promotions

For Play Points integrated titles, you can now track the performance of your promotions and special earn rate campaigns in Play Console to help you understand the value and potential that you get from the program

Improvements to in-app product price experiments

We've made a number of improvements to in-app product price experiments to give you more flexibility:

You can now:

Play Console will also now warn you if your experiment price points are not configured due to price charming or Play price limits.

Get real-time notifications for one-time products

Real-time developer notifications let you know whenever there is change in a user's entitlement within your app. In addition to existing real-time notifications for subscriptions and voided purchases, you can now receive notifications for when:

View financial reports in the currency your buyers paid in

In addition to your default currency, you can now view your revenue in the currency that your buyers paid in, helping you to better understand and adjust local prices and strategies

Simplified account-wide settings

We've simplified account-wide settings in Play Console by reducing the number of items in the navigation, and creating a dedicated Settings page

Play Protect verdict now available in Play Integrity API

The Play Protect verdict tells you if a user has Play Protect enabled on their device, and whether it has found known malware. Once enabled, the environmentDetails field in the Play Integrity API payload will contain the Play Protect verdict. Your app's backend server can then decide how to act based on your risk tolerance.

Prompt users to update your app without any integration work

Prompt users running an outdated or broken version of your app to update to the latest available compatible version remotely from Play Console, without any prior integration work. Keeping users on the latest version of your app can help improve your app's user experience and security.