Guides to help grow your business on Google Play
Get best practices, case studies, and other resources to help achieve your business goals throughout the app lifecycle.
Build a high-quality app or game
Drive long term success by improving key app quality components including content, user experience and technical performance.
Getting featured on Google Play
Learn how your app quality affects discovery and featuring on Google Play. This overview outlines key aspects of quality in addition to technical quality.
Release with confidence
Make your app launch a success with tools and strategies to help publish, manage, and distribute your app worldwide.
Grow your audience
Accelerate your user growth with our reporting and optimization tools, including unique market insights exclusive to Google Play.
Monetize with Play Commerce
Generate revenue from your app or game with our feature-rich commerce platform designed to help you reach your monetization goals.
Drive engagement and user retention
Keep users coming back for more with our engagement tools and insights.