Case studies
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The Hindu’s monetization success story
How The Hindu boosted revenue and subscriber retention with Google Play Commerce
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Spotify: Driving discoverability and engagement
Learn how Spotify expands its global reach with engage SDK.
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SuperPlay x Google Play
How SuperPlay boosted player engagement and tripled installs with Google Play Points
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Custom store listings increase Koo's installs 15%
Koo's mission is to unite the world despite its language barriers.
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Splendid Apps increases revenue by 9% with store listing experiments
Learn how Splendid Apps managed to increase revenue, improve conversions, and stabilize their Play Store ranking by utilizing Google Play’s Store Listing Experiments.
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Nexon finds success with pre-registration rewards
Learn how Nexon increased day 60 retention and monetization with pre-registration rewards.
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SayHi Chat grows installs and user engagement with app translation service
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The Witcher: Monster Slayer increases reach with Android Performance Tuner
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Babbel increases ratings volume by 64% with In-App Review API
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FunPlus improves engineering efficiency and device targeting with Reach and devices
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CyberAgent maintains high Play store rating with the Google Play In-App Review API
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Gram Games uses Android vitals to reduce 1-star reviews by 50%
Learn how Gram Games used Play Console to quickly identify a bug causing a crash, stabilize the game, and launch an update.
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Eyecon improves registration conversion by 30%
Eyecon increases retention with Firebase A/B testing
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CD Projekt RED reduces update size by 90% and increases update rates by 10% with Play Asset Delivery
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Tokopedia reduces app size and improves installs by 15% with Android App Bundles
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redBus reduces app size with Android App Bundles
Learn how redBus streamlines releases and reduced app size by 30% with Android App Bundles.
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Cornershop reduces app size by 27% with Android App Bundles
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The Android App Bundle speaks Duolingo’s language, reducing its app size by 56%
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Twitter reduces app size by a third with app bundles
Learn how Android App Bundles helped Twitter simplify and reduce their app size.
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Adobe reduces app size by 20% with app bundles and dynamic delivery
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Etermax drives engagement lift with pre-registration milestone rewards
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Panzerdog boosts retention and conversions through testing and Google Play Instant
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League of Legends: Wild Rift drove nearly 40M pre-registrations on Google Play
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mikan grows lifetime value after subscription tests
Learn how testing with Firebase Remote Config reveals surprising user preference.
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Google Play subscriptions boost engagement for games
Learn how Japanese game developers find success introducing a subscription business model to ensure regular revenue and boost engagement.
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tapple increases LTV with subscriptions
MatchingAgent increased tapple's LTV 30% with subscriptions on Google Play.
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Amanotes finds success with new titles through the Early Access program
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PlayKids uses price localization to boost revenue by over 220%